Friday, May 8, 2020

Essay Writing - Essay Topics Essay Writing Made Easy

Essay Writing - Essay Topics Essay Writing Made EasyEssay writing is not as easy as you may think it is. There are so many different types of essays, and they do not all appear similar in style or content. That is why you should get to know how topics essays work and what information and things you can include in each one.You should try to remember a few basic points as far as writing the essay goes. Keep these points in mind and write your essay as you would normally do it. You should also make notes on the topic that you have chosen, as you will use it again when writing your essay.An essay is nothing more than a short document that can be submitted to an employer. This is usually done for school, but there are no guidelines set in stone regarding the writing of essays. The only thing you should do is follow a style guide so that you are sure of what is acceptable and what is not. But you should remember that a well-written essay can carry you through the college admissions process .When you do your topics essay, you should give an overview of the topics. You need to include what they are about, and what is the purpose of them. There are very specific rules in terms of the content that can be included, and some of it might surprise you. Since you have made these guidelines clear, you will need to keep them in mind. This will help you get through your first draft.You should write an introduction to your essay, which should mention what the topic is all about and what you plan to talk about. You should also include an explanation of how you found out about the topic, as this will be required later on. You should also include a list of the sources that you used while researching the topic, which will help you form your thesis.The thesis statement is the main part of your essay, and it is the most important part of your paper. You should write it in a way that includes a definition of the subject of the essay, the audience, and the purpose of the paper. In additio n, you should address any objections you have had to the topic, and you should also make your opinion known. You should also consider the style of the paper before writing it, since you do not want to fail the admissions exam.You should consider topics essay writing as a must. If you do not follow the rules, you may be doomed to failure in this area.

Wednesday, May 6, 2020

Descriptive Essay Dark Roses - 1263 Words

Dark Roses Grey skies, grey clouds, it was raining, and it was quiet in my room. Slow soft music played while I lay on the bed daydreaming. The whole house was asleep. It was 7:34 AM, I always wondered, how my new school is gonna be like, I moved from Wisconsin to L.A in the summer, and I settled in, ready for this school. I slowly doze off while listening to the music, it was peaceful. But I couldn’t bare sleeping again, I stood up, making a huge creak sound from my bed. My eyes were droopy, and I slowly walked to my door to go to the bathroom. I didn’t remember what I did in the bathroom, probably dozing off again. But I was in the kitchen looking for some food to eat. I heard footsteps coming to the kitchen and I looked behind me to†¦show more content†¦I could only imagine the world went through, but I can’t think about that, I have to think about the school, only 8 more days left.. September 10th, 2016 *RING RING!* My alarm screamed at me while I jumped off my bed falling on my back making a huge thump. I groaned and scratched my head. I slowly stood up and looked at the time. The time showed 6:42 AM â€Å"Shoot! It’s almost time to leave!† I yelled at myself. I quickly went into my closet, throwing all my clothes around, then I found pair of leggings and a plain t-shirt, I quickly changed, then I ran to the bathroom to brush my teeth and all. Inside I was panicking because this was my first day of school. I finished using the bathroom and ran down the stairs while twirling my hair up and tie it to a ponytail, then into the kitchen to find a fruit to eat. I picked up a apple from the fruit bowl and bit into it. I checked the time again, and it was 6:58 AM, I panicked quickly then grabbed my stuff, while running to the door. I’m glad no one heard me, I don’t want to bother them, but when i’m at the door, I see there were no cars yet. I guessed everyone was already at school ready, so I ran out the house and ran on the sidewalk. I saw there were some people at the school already so of course I ran even faster, but my size just slowed me down. Finally after a few minutes, I was in front of the school, looked peaceful, but it wasn’t really peaceful, I seen kids running down the halls, I see people makingShow MoreRelatedKilling Daniel761 Words   |  4 PagesExpository text argumentative essay, killing Daniel written by Helen garner Question: non-fiction texts make comment on contemporary Australian society. Discuss. The function of an Expository text is to make comment on society in order to educate us on a world that we don’t have much experience with. The non-fiction text Killing Daniel written by Helen Garner, comments on contemporary Australian society by examining our refusal to open our eyes to brutal reality. 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Tuesday, May 5, 2020

Global Marketing Strategies of Tech Mahindra-Myassignmenthelp

Question: Develop a Strategy for A Global Challenger from an Emerging Market. Answer: Introduction The report describes global marketing strategies of Tech Mahindra, the various reasons for its success and the ways by which it gains competitive advantages over others. The report also discusses the threats and opportunities faced by this company as an emerging global leader in global markets. It also deals with the recommendations to provide the company a path to become a leader in the global arena. A brief overview of Tech Mahindra Tech Mahindra Limited is an Indian multinational company founded by Anand Mahindra (Techmahindra.com, 2017). It is a subsidiary of its parent company Mahindra Group. It provides services in information technology, networking technology and business process outsourcing to the telecommunications industry. The headquarters of Tech Mahindra is located at Pune, India (Techmahindra.com, 2017). It has been included in the Forbes list of Fab 50 Asian companies. It provides services to the clients listed in Fortune 500 Companies. On 25 June 2013, it merged with another big organization Satyam Computer Services and became Mahindra Satyam (Techmahindra.com, 2017). It does not follow the conventional way of thinking and doing business. It believes in the constant innovation of new ideas. Some of their competitors are IBM Wipro Technologies TATA Consultancy Services Infosys Mphasis Polaris Mindtree The various sectors in which the company operates are Logistics, Travel, and Transportation Entertainment, Media, and Technology Sports Consumer and Retail Government and Public Sector Manufacturing Life Sciences and Healthcare Utilities and Energy Communication Insurance, Financial Services and Banking (Techmahindra.com, 2017) Reasons for choosing Tech Mahindra for research The journey of Tech Mahindra from being nothing to becoming as one of the leading telecom service providers of the world has been inspiring. The growth of Tech Mahindra has been significant on several fronts since its establishment (Rani and Joshi, 2012). Their journey is an example of excellent hard work and dedication. Their innovative thinking, developing end-to-end solutions for telecom operators, acquiring businesses and expanding worldwide are the key factors leading the company to become a global leader (Kar and Misra, 2013). As it started as a joint venture with British Telecom in 1986, it has a longstanding relationship with BT, which has given them immense exposure in the European markets. The company is growing rapidly in North America with clients like ATT. It is also rapidly expanding in Asia-Pacific region with clients in countries like Singapore, Australia, Taiwan, India, and Indonesia (Cantwell et al. 2010). They have expanded their client base in almost all sectors o f telecommunication. Their client list includes telecommunications service providers (TSPs), telecommunication equipment manufacturers (TEMs) and independent software vendors (ISVs). Their services now range from applications development and maintenance, solution integration, product engineering and life cycle management, testing at higher end to higher value-added offerings such as consulting, managed platforms and managed services (Casadesus-Masanell and Ricart, 2010). Their awards and achievements on various sectors are also inspiring. It has received multiple awards and recognition for the excellence in testing services in the global platform and for their excellent client delivery. Some of the awards and recognitions of Tech Mahindra includes the following It has become the first Indian Information Technology company in the world to achieve the prestigious certification of TMMi level 5 for its Global Test Factory.It has been ranked the top Telecom Software Company for the year 2010-11 by Voice Data.It is the winner of CMO Asia- Best CIO Award for Use of IT for a Social cause.It is the winner of CMO Asia- Best CIO Award for Best use of CSR practices in IT industryTops the 2011 Global Services 100 in the following categories:Global ITO Vendors.ADM Vendors.IM Vendors.Specialty Product Engineering Vendors.Contact Center and Customer Management Vendors. (Techmahindra.com, 2017) Marketing focus and Marketing Mix strategies of Tech Mahindra The 7ps of marketing mix analyses the company and provides an idea of the marketing focus and business strategies followed by Tech Mahindra. Product: There is a huge range of products and services offered by Tech Mahindra to the clients. Their services spread across industries like Health Care, Media, and Entertainment, Banking and Finances, Automotive, Manufacturing, Retail, Public Services, travel and logistics (MBA Skool-Study.Learn.Share., 2017). These services are divided into three categories 1) Services and Solutions This division of Tech Mahindra provides a vast range of solutions. These are Next-Generation Solutions Testing Risk Management and Enterprise Security Product Lifecycle Management Performance Engineering Network Services Mobility Solutions Infrastructure Management services Integrated Engineering Solutions Enterprises of Future Enterprises Business solutions DevOps Enterprise Architecture Customer eXperience Consulting ADMS Java and Open Source (Bhasin, 2017) 2) Platforms Platform division has many platforms to offer to their customers to carry on with their work without any difficulty. These platforms are - Epsilon Order Management system mEMS Managed Data Service Cloud Aggregation Platform Wealth and Retirement Cost Control and Field Quality PRISM Smart Offers UNO-Robotic Process Automation Socio CareX (Bhasin, 2017) 3) Outsourcing Outsourcing is done by business service groups. These groups provide many value added services to customers (MBA Skool-Study.Learn.Share., 2017). Place: Tech Mahindra provides its services to nearly 50 countries around the world, without facing any difficulty with the use of latest technologies (MBA Skool-Study.Learn.Share., 2017). It has a Pan-India presence, that is, it operates throughout the nation. It has offices in Pune, Nagpur, Hyderabad, Mumbai, Gurgaon, Chennai, Bengaluru and Chandigarh in India. In the Asia-Pacific region, it has offices in countries like China, Taiwan, Thailand, Malaysia and Indonesia. In America, it has offices in Brazil, Mexico, Canada and the United States. Is also operates in the United Kingdom, Sweden, and Germany in Europe, Zambia and Nigeria in Africa, Qatar in the Middle East and Australia (MBA Skool-Study.Learn.Share., 2017). It has established several global development centers in Malaysia and Australia. It has a distribution of network across ninety global countries. The company has developed infrastructure and human resources at all these places depending on the requirement and the work culture, to service local and foreign clients as well (Bhasin, 2017). Price: There are different pricing strategies of Tech Mahindra, for its huge client base across the different industries (MBA Skool-Study.Learn.Share., 2017). Their pricing mechanism is dependent on various factors. The common thing in all these pricing mechanisms is that they offer flexibility to clients, that is, the clients can choose and pay for only the things that they need. They are always clear with the amount of money they will charge for a particular project. The basic factors that influence the pricing are the complexity of the work, the technology used, the time required and the number of employees required to complete the project (Bhasin, 2017). Tech Mahindra uses the Pay-as-you-go model of pricing. This is one of the main reasons for the success of the company. In this model, clients are at the lowest risk zone; since they can pay as the work progresses in the different stages of development and there is no need to pay at one goes (MBA Skool-Study.Learn.Share., 2017). T hey are their strategy for pricing in its marketing mix. Process: Tech Mahindra has invented several strategies for its business and customer care. One of the famous strategies formulated by this company is DAVID, to help it in its future works (MBA Skool-Study.Learn.Share., 2017). The acronym DAVID stands for digitalization, automation, verticalization, innovation, and disruption. The company is applying this formula in each of its processes. Digitalization refers to changing the company from information technology to digital technology by using this in all processes (Bhasin, 2017). Automation is creating a connection between human and machines for increasing the excellence in work. Verticalization is the process of developing and delivering services that are relevant to the customer requirements. Innovation is creating a work environment that encourages people to co-work and bring out their creativity (Bhasin, 2017). Disruption refers to creating new possibilities for the organization by being flexible and changing with the upcoming tech nologies (MBA Skool-Study.Learn.Share., 2017). Promotion: In its marketing mix, Tech Mahindra uses various kinds of promotion for increasing its brand popularity and awareness among industries and prospective clients (MBA Skool-Study.Learn.Share., 2017). It is involved in social activities like promoting school education among poor children, providing various employments to the needy and providing technical education for the underprivileged. The public relations team of the company promotes all these activities. They also promote the awards and recognitions received by the company through press conferences, news, and magazines (MBA Skool-Study.Learn.Share., 2017). People: Tech Mahindra has a large employee base with 1,17,000 people working around the globe in various locations. They mainly recruit young and fresh people from various institutions and train them before putting them to work (Bhasin, 2017). Training is given in all areas requiring development including behavioral and distance training. Managers evaluate and appraise them based on their performances. Bodhivruksha is the in-house development center of Tech Mahindra. They also conduct E-Lab programs and other leadership and customer-centric training programs (Bhasin, 2017). When they introduce new technologies like loT, Blockchain and so on, they train their employees on the usage making the processes simpler to learn. Physical Evidence: The new tagline of Tech Mahindra is connected world. Connected experiences (MBA Skool-Study.Learn.Share., 2017). This tagline perfectly matches with their aim of creating a hyper-connected world. The logo also promotes this tagline. The Tech of Tech Mahindra is in gray color ad Mahindra in red. It also releases evidence in the form of financial statements and investor presentations that contain information on the performance of the company and its future strategies (Bhasin, 2017). Reasons for success of Tech Mahindra Evolution of technology has many turning points in the world history. The technological boom that people are experiencing now has been through various difficulties. It was a great deal to bring technological revolution to India, which is a developing country. The path to victory proved to be very rocky (Tarique and Schuler, 2010). Previously Tech Mahindras name was Mahindra-British telecom, since it started its operations as a joint venture with British Telecom in the year 1986. Before that, the company was dealing with manufacturing, automobile, and steel. At that time, even thinking of IT was an impossible venture. Companies like TCS, Wipro, and Infosys were also emerging as successful giants in information technology (Boddy et al. 2010). In these adverse situations, the main motto of Tech Mahindra was to break the conventional rules and search for new ideas and strategies to excel in telecommunication and IT in a country like India and with competitors like TCS, Wipro, Infosys (Bird et al. 2010). Through hard work and innovative strategies, the company not only emerged as a giant in its field in India but also expanded its business worldwide. In the year 1995, it opened its office in the UK and in 2001 expanded its business to Germany. In 2005 Mahindra-BT, it became the eighth largest software exporter in India (Kalathil and Boas, 2010). In 2006, the company became Tech Mahindra. It became one of the leading companies in the IT field when it acquired Satyam Computers in 2009. Satyam Computers was going through a very bad phase at that time. It had huge financial losses and was at an all time low. Tech Mahindra quickly jumped into the opportunity. The company hit big when it became the official IT sponsor and partner of the FIFA world cup in 2010. They got huge global recognition and earned assets worth the US $ 1 billion. Philosophy of Rising The philosophy adopted by the company for its success is the philosophy of Rising (Techmahindra.com, 2017). The rise is a word that describes Mahindra group as unconventional thinkers and individuals who work relentlessly to offer new solutions. According to this philosophy, businesses should always focus on creating new strategies, discarding the conventional ones, which helps to gain the competitive advantage over parallel competitors. The three pillars of their philosophy are- Accepting no Limits Mahindra is such a company, which accepts no limits. Their thinking goes beyond the conventional boundaries. Their employees are also encouraged and trained to be flexible and take risks. This helps the company to innovate breakthrough products, services, and solutions, which are better than the global standards (Techmahindra.com, 2017). Alternative thinking The company encourages employees in alternative thinking and innovating new ideas in their day-to-day work. A person who is creative and brings out fresh alternative ideas that are beneficial for customers and stakeholders receives rewards from the company (Techmahindra.com, 2017). Driving positive change They help their customers to Rise by driving positive change in their work culture. The company understands the needs of the customers accurately, delivery solution, which is relevant to their case, and helps to improve their lives. They also work towards building a strong integral relationship with their customers, driven by ethics (Techmahindra.com, 2017). The success of Tech Mahindra is a proof the effectiveness of following this philosophy. Now the company is operating in more than 51 countries with more than 600 clients. The company grew to 14% in the second half of 2014. The growth and success of Tech Mahindra is an appropriate example of how hard work and determination pays off. Challenges faced by Tech Mahindra at international markets Global Economy Risk Tech Mahindras export revenues are over 95%, of which, 47% comes from the US, 29% from Europe and 24% comes from rest of the world. The economic growth of these nations directly affects the revenue of TechM, since it decides the amount a customer can spend on IT. The slowdown of these economies results in the drop of investment on IT as a natural consequence. Hence, the growth of Tech Mahindra also slows down (Anon, 2017). Regulatory Changes Risk The company operates in over 90 countries with employees spreading out everywhere with extended and short-term visas. The profitability and growth are highly affected if the immigration laws or the local regulations changes (Anon, 2017). MA Integration Risk The company has a strategy of acquiring businesses known as MA Integration strategy. Under this program, the company has acquired several companies in the past two years in various countries. This can cause a high risk to the company if the cultural and financial differences are not integrated (Anon, 2017). Competition Risk Tech Mahindra faces competition both inside India and in the global market from local IT companies and from MNCs. The competitions can be on the pricing (prices offered by other competitors is less for the same product), customer relationship (Competitors have strong bonding with customers), financial resources (Competitors have immense funding resources). Matching with this competition leads to cut on pricing thus affecting the companys profitability (Anon, 2017). Technology Risk Digitalization is now the new revolution in the innovation of new technology. This has affected the delivery model and the customer spending pattern hugely all over the world. This trend poses a great risk since discarding of outdated technologies leads to huge financial changes and investments. These investments either increases the profitability of the organization or become the cause of humongous loss (Anon, 2017). Currency Risks The exchange rate of GBP, AUD, USD and Euro has fluctuated tremendously in the past few years and is believed to fluctuate in the future. As these are the main billing currencies of Tech Mahindra, this causes great fluctuation in revenues of the company as well as ForEx gains and losses. The profitability of the company is also affected by these adverse currency effects (Anon, 2017). Human Resources Risk Human resources mainly drive information technology. As Tech Mahindra operates in most parts of the world, finding relevant talent pool for in global market catering to the market trends and work culture is a difficult task for the organization. Inability to find talented people adversely affects the productivity of the company (Anon, 2017). Risks due to climate change Fuel and energy taxes The National Action Plan on climate change also known as NAPCC targets industries like steel, chemical, paper as a mission to achieve greater energy efficiency. Though IT industries fall out of this program, there is a risk that IT industries might also come under the scanning (Techmahindra.com, 2017). Risks related to weather changes The precipitation patterns of India are changing rapidly causing extreme precipitation and floods. These are the causes of water-borne diseases, posing a risk to the employees by affecting their health and daily lives. The affected employees are unable to report to work adversely affecting the productivity of the company (Techmahindra.com, 2017). Natural Disasters The operating units of Tech Mahindra that are located in coastal areas are at a gets affected by the rise in sea levels. The areas affected by this natural disaster are a risk to the company since the employees reporting in these areas need evacuation affecting work and growth of the company (Techmahindra.com, 2017). Opportunities of Tech Mahindra in Global market Worldwide consumer packaged food (CPG) companies are now focusing on the use of digital and integrated marketing. They have realized that marketing of their brands gets more effective by use of digitalization. Hence, more and more CPG companies from around the globe are now integrating digital marketing fully. This leads to the increase in revenue of Tech Mahindra as their sale of digital marketing products are going up day by day. The retail market has been greatly affected by internet, social media and mobility. Consumers are now continuously searching for instant information and a smooth experience while shopping inline. Hence, the demand and supply cycle is becoming shorter. It is giving rise to opportunities to develop services for the retail industry, like managing the availability of stocks by consolidated methods and rationalization, balancing the demand and supply cycle and so on. Tech Mahindra has a diverse range of retail management solutions. TechM customizes the solutions according to the customer need. The company has been constantly collaborating with the retail industry leaders, in various segments like fashion, food and grocery, specialty retail, merchandising and so on. Healthcare industry is another global sector, which is adopting digitalization very fast. Tech Mahindra has increased its opportunities to expand in the healthcare industry by announcing the acquisition of the CJS solutions group LLC, which is a US-based healthcare information Technology Company, famously known as HCI group. This acquisition will not only enhance the brand value of Tech Mahindra as healthcare service providers but will also help them to specialize in this field through EMR implementation. Recommendations for building competitive advantage Tech Mahindra is one of the leading telecom companies in the world. To build and maintain its competitive advantage, this company needs to focus on certain recommendations relevant to certain areas (Koren, 2010). The main area of concern is their advertisement techniques, which is the main component of promotion within the marketing mix. The main motto of advertising is to increase the brand value, attract customers, increase demand and hence increase the sales (Cohen, 2010). Tech Mahindra should follow the recommendations on promotion given below for gaining competitive advantage. Tech Mahindra needs more display and advertisement of their success as a telecom service provider. It can highlight positive points on its success in North America and Europe achieved by servicing large operators. As the competition is becoming more vigorous day by day, Mahindra needs to be more alert and needs to demonstrate their commitment toward the telecom operators. A powerful demonstration of evidence of their service and the views of satisfied customers are a proof of its success and commitment (Cappelli, 2010). It should demonstrate their end-to-end solutions to telecom operators in details. The company has optimized network to a different level. It gives wireless access through mobile core into the IP/Transport domain. Tech Mahindra needs to demonstrate on these points, which can help it in gaining the advantage over equipment provider specialists who focus on only certain portions of the network. This increases the brand value of the company, and helps to gain the competitive advantage over companies like Ericson, NSN and so on (Jogulu, 2010). The company should also promote its cooperation mentality by giving examples of outsourcing. As for example, it has outsourced its RD to the third party. Tech Mahindras mentality of cooperation always comes in favor of the company, as it needs to work with telecom specialists to develop products and become partners for integration. This doubles their value as specialist service providers to telecom operators, other than just being visible as simple IT consultants (Watson et al. 2010). Verticals are an important emerging area of telecom service providers. Hence, TechM should demonstrate on how its merger with Mahindra Satyam has enlarged its vertical markets for telecom related services. This is a great point for attaining competitive advantage since when telecom equipment providers are working hard to make a mark for themselves, TechMs visibility in vertical markets brings them huge sales opportunities. Mahindra can become the undefeated leader in telecom services if it can demonstrate properly the usage its telecom services to maximum advantage in vertical markets (Taras et al. 2010). Tech Mahindra should focus on increasing its customer base through acquiring new market opportunities and territories. This reduces their dependence on key customers for revenue generation along with increasing the revenue (Ramrez et al. 2010) Conclusion Creating and managing changes and adapting to them are now the key focus for the organizations, global leaders. Organizations are always identifying strategies to understand client needs better, customizing their products and services according to demand and expanding into new markets locally and globally. The constantly changing internal and external factors are complicating the situations and increasing competitions. This forces the leaders to respond to a situation quickly and managing the situations quickly, innovatively and effectively. To grow business leaders are also compelled to develop new products, services, and solutions, which helps them to gain competitive advantage. Innovation is one of the biggest challenges in the time of crisis. It becomes more complicated when the requirement spreads across different nations and cultures. The finding of cultural preferences helps the leaders to identify the methods of working in that area. As a result, leaders adapts easily to the work culture, which positively affects their growth. Leaders can increase global team effectiveness by conducting cross-cultural training and making the employees ready to adapt to the new working environment. Tech Mahindra has successfully emerged as a global leader in telecommunications industry through innovation, hard work, and dedication. The key factors for their huge success are their significant exposure to local and global telecom markets, their ability to compete effectively, acquiring and integrating companies, and their ability to recruit highly qualified IT professionals and so on. They are also overcoming challenges like changes in government policies and legislation including laws for preventing outsourcing, fluctuations affecting the exchange rates, the degree of control by the parent company, developments affecting the Indian economy. The emergence and success of Tech Mahindra are always a source of inspiration for many emerging companies. References Anon, (2017). [online] Available at: https://www.techmahindra.com/en-US/wwa/Company/Documents/Tech-Mahindra-Sustainability-Report-2015-16.pdf [Accessed 27 Apr. 2017]. Bhasin, H. (2017). Marketing Mix Of Tech Mahindra - Tech Mahindra Marketing Mix. [online] Marketing91. Available at: https://www.marketing91.com/marketing-mix-tech-mahindra/ [Accessed 27 Apr. 2017]. Bird, A., Mendenhall, M., Stevens, M.J. and Oddou, G., 2010. Defining the content domain of intercultural competence for global leaders.Journal of Managerial Psychology,25(8), pp.810-828. Bird, A., Mendenhall, M., Stevens, M.J. and Oddou, G., 2010. Defining the content domain of intercultural competence for global leaders.Journal of Managerial Psychology,25(8), pp.810-828. Bloom, D., Cafiero, E., Jan-Llopis, E., Abrahams-Gessel, S., Bloom, L., Fathima, S., Feigl, A., Gaziano, T., Hamandi, A., Mowafi, M. and OFarrell, D., 2012.The global economic burden of noncommunicable diseases. Program on the Global Demography of Aging. Boddy, C.R., Ladyshewsky, R. and Galvin, P., 2010. Leaders without ethics in global business: Corporate psychopaths.Journal of Public Affairs,10(3), pp.121-138. Cantwell, J., Dunning, J.H. and Lundan, S.M., 2010. An evolutionary approach to understanding international business activity: The co-evolution of MNEs and the institutional environment.Journal of International Business Studies,41(4), pp.567-586. Cappelli, P., 2010.The India way: How India's top business leaders are revolutionizing management. Harvard Business Press. Casadesus-Masanell, R. and Ricart, J.E., 2010. From strategy to business models and onto tactics.Long range planning,43(2), pp.195-215. Cohen, S.L., 2010. Effective global leadership requires a global mindset.Industrial and Commercial Training,42(1), pp.3-10. Fidrmuc, J. and Korhonen, I., 2010. The impact of the global financial crisis on business cycles in Asian emerging economies.Journal of Asian Economics,21(3), pp.293-303. Jogulu, U.D., 2010. Culturally-linked leadership styles.Leadership Organization Development Journal,31(8), pp.705-719. Kalathil, S. and Boas, T.C., 2010.Open networks, closed regimes: The impact of the Internet on authoritarian rule. Carnegie Endowment. Kar, S. and Misra, K.C., 2013. Nexus between work life balance practices and employee retention-The mediating effect of a supportive culture.Asian social science,9(11), p.63. Koren, Y., 2010.The global manufacturing revolution: product-process-business integration and reconfigurable systems(Vol. 80). John Wiley Sons. MBA Skool-Study.Learn.Share. (2017). Tech Mahindra Marketing Mix (4Ps) | MBA Skool-Study.Learn.Share.. [online] Available at: https://www.mbaskool.com/marketing-mix/services/17072-tech-mahindra.html [Accessed 27 Apr. 2017]. McDonnell, A., Lamare, R., Gunnigle, P. and Lavelle, J., 2010. Developing tomorrow's leadersEvidence of global talent management in multinational enterprises.Journal of World Business,45(2), pp.150-160. Pies, I., Beckmann, M. and Hielscher, S., 2010. Value creation, management competencies, and global corporate citizenship: An ordonomic approach to business ethics in the age of globalization.Journal of Business Ethics,94(2), pp.265-278. Ramrez, R., Selsky, J.W. and Van der Heijden, K. eds., 2010.Business planning for turbulent times: New methods for applying scenarios. Taylor Francis. Rani, A. and Joshi, U., 2012. A study of talent management as a strategic tool for the organization in selected Indian IT Companies.European Journal of Business and Management,4(4), pp.20-28. Taras, V., Kirkman, B.L. and Steel, P., 2010. Examining the impact of Culture's consequences: a three-decade, multilevel, meta-analytic review of Hofstede's cultural value dimensions. Tarique, I. and Schuler, R.S., 2010. Global talent management: Literature review, integrative framework, and suggestions for further research.Journal of world business,45(2), pp.122-133. Techmahindra.com. (2017). Sustaining Business with Responsibility - Tech Mahindra. [online] Available at: https://www.techmahindra.com/company/Sustainability.aspx [Accessed 27 Apr. 2017]. Techmahindra.com. (2017). Tech Mahindra - IT Services, Outsourcing IT Consulting. [online] Available at: https://www.techmahindra.com [Accessed 27 Apr. 2017]. Techmahindra.com. (2017). Tech Mahindra Retail Consumer Packaged Goods Retail. [online] Available at: https://www.techmahindra.com/industries/Enterprise/retail_and_cpg/retail/default.aspx [Accessed 27 Apr. 2017]. Techmahindra.com. (2017). Tech Mahindra to acquire US-based healthcare IT services consulting firm. [online] Available at: https://www.techmahindra.com/media/press_releases/TechMahindra-acquire-US-based-healthcare-ITservices-consultingfirm.aspx [Accessed 27 Apr. 2017]. Watson, R.T., Boudreau, M.C. and Chen, A.J., 2010. Information systems and environmentally sustainable development: energy informatics and new directions for the IS community.MIS quarterly, pp.23-38. Yadav, V., Adya, M., Sridhar, V. and Nath, D., 2013. Control, process facilitation, and requirements change in offshore requirements analysis: The provider perspective.Journal of Information Technology Theory and Application (JITTA).

Monday, April 13, 2020

Great Expectations Essays (365 words) - English-language Films

Great Expectations The day-laborer in Joe's forge, Orlick is a slouching, embodiment of evil,he is malicious and shrewd, hurting people simply because he enjoys it. He is responsible for the attack on Pip's sister, and he will later almost succeed in his attempt to murder Pip. Mrs. Joe { Pip's sister and Joe's wife, known only as "Mrs. Joe" throughout the novel. Mrs. Joe is a stern and overbearing gure to both Pip and Joe{ she keeps a spotless household, and frequently menaces her husband and her brother with her cane, which she calls "Tickler." She also forces them to drink a foul-tasting concoction called tar-water. Mrs. Joe is petty and ambitious; her fondest wish is to be something more than the wife of the village blacksmith. Uncle Pumblechook { Pip's pompous, arrogant uncle. He is actually Joe's uncle, and therefore Pip's "uncle-in-law," but Pip and his sister both call him "Uncle Pumblechook." A merchant obsessed with money, Pumblechook is re- sponsible for arranging Pip's rst meeting with Miss Havisham. Throughout the rest of the novel, he will shamelessly take credit for Pip's rise, even though he has nothing to do with it. Compeyson { A criminal, and the former partner of Magwitch. Compeyson is responsible for Magwitch's capture at the end of the novel. Overall Summary Pip, a young orphan living with his sister and her husband in the marshes of Kent, sits in a cemetery one evening looking at his parents' tombstones. Suddenly, an escaped convict springs up from behind a tombstone, grabs Pip, and orders him to bring him food and a le for his leg irons. Pip obeys, but the fearsome convict is soon captured. The convict protects Pip by claiming to have stolen the items himself. One day Pip is taken to play at Satis House, the home of the wealthy dowager Miss Havisham, who was left at the altar on her wedding day and now wears an old wedding dress everywhere she goes. During his visit, he meets a beautiful young girl named Estella, who treats him coldly and con- temptuously. Nevertheless, he falls in love with her and dreams of becoming a wealthy gentleman so that he might be worthy of her. Pip is apprenticed to his brother-in-law Joe Gargery, the village black- smith.

Wednesday, March 11, 2020

Rhetorical Analysis of E B. Whites The Ring of Time

Rhetorical Analysis of E B. Whites The Ring of Time One way to develop our own essay-writing skills is to examine how professional writers achieve a range of different effects in their essays. Such a study is called a rhetorical analysisor, to use Richard Lanhams more fanciful term, a lemon squeezer. The sample rhetorical analysis that follows takes a look at an essay by E. B. White titled The Ring of Timefound in our Essay Sampler: Models of Good Writing (Part 4) and accompanied by a reading quiz. But first a word of caution. Dont be put off by the numerous grammatical and rhetorical terms in this analysis: some (such as adjective clause and appositive, metaphor and simile) may already be familiar to you; others can be deduced from the context; all are defined in our Glossary of Grammatical and Rhetorical Terms. That said, if you have already read The Ring of Time, you should be able to skip over the stranger looking terms and still follow the key points raised in this rhetorical analysis. After reading this sample analysis, try applying some of the strategies in a study of your own. See our Tool Kit for Rhetorical Analysis and Discussion Questions for Rhetorical Analysis: Ten Topics for Review. The Rider and the Writer in "The Ring of Time": A Rhetorical Analysis In The Ring of Time, an essay set in the gloomy winter quarters of a circus, E. B. White appears not yet to have learned the first piece of advice he was to impart a few years later in The Elements of Style: Write in a way that draws the readers attention to the sense and substance of the writing, rather than to the mood and temper of the author. . . .[T]o achieve style, begin by affecting nonethat is, place yourself in the background. (70) Far from keeping to the background in his essay, White steps into the ring to signal his intentions, reveal his emotions, and confess his artistic failure. Indeed, the sense and substance of The Ring of Time are inextricable from the authors mood and temper (or ethos). Thus, the essay may be read as a study of the styles of two performers: a young circus rider and her self-conscious recording secretary. In Whites opening paragraph, a mood-setting prelude, the two main characters stay hidden in the wings: the practice ring is occupied by the young riders foil, a middle-aged woman in a conical straw hat; the narrator (submerged in the plural pronoun we) assumes the languorous attitude of the crowd. The attentive stylist, however, is already performing, evoking a hypnotic charm that invite[s] boredom. In the abrupt opening sentence, active verbs and verbals carry an evenly measured report: After the lions had returned to their cages, creeping angrily through the chutes, a little bunch of us drifted away and into an open doorway nearby, where we stood for awhile in semidarkness, watching a big brown circus horse go harumphing around the practice ring. The metonymic harumphing is delightfully onomatopoetic, suggesting not only the sound of the horse but also the vague dissatisfaction felt by the onlookers. Indeed, the charm of this sentence resides primarily in its subtle sound effects: the alliterative cages, creeping and big brown; the assonant through the chutes; and the homoioteleuton of away . . . doorway. In Whites prose, such sound patterns appear frequently but unobtrusively, muted as they are by a  diction that is commonly informal, at times colloquial (a little bunch of us and, later, we kibitzers). Informal diction also serves to disguise the formality of the syntactic patterns favored by White, represented in this opening sentence by the balanced arrangement of the subordinate clause and present participial phrase on either side of the main clause. The use of informal (though precise and melodious) diction embraced by an evenly measured syntax gives Whites prose both the conversational ease of the running style and the controlled emphasis of the periodic.  It is no accident, therefore, that his first sentence begins with a time marker (after) and ends with the central metaphor of the essayring. In between, we learn that the spectators are standing in semidarkness, thus anticipating the bedazzlement of a circus rider to follow and the illuminating metaphor in the essays final line. White adopts a more paratactic style in the remainder of the opening paragraph, thus both reflecting and blending the dullness of the repetitious routine and the languor felt by the onlookers. The quasi-technical description in the fourth sentence, with its pair of prepositionally embedded adjective clauses (by which . . .; of which . . .) and its Latinate diction (career, radius, circumference, accommodate, maximum), is notable for its efficiency rather than its spirit. Three sentences later, in a yawning tricolon, the speaker draws together his unfelt observations, maintaining his role as spokesman for a dollar-conscious crowd of thrill-seekers. But at this point, the reader may begin to suspect the irony underlying the narrators identification with the crowd. Lurking behind the mask of we is an I: one who has elected not to describe those entertaining lions in any detail, one who, in fact, does want more . . . for a dollar. Immediately, then, in the opening sentence of the second paragraph, the narrator forsakes the role of group spokesman (Behind  me  I heard someone say . . . ) as a low voice responds to the  rhetorical question  at the end of the first paragraph. Thus, the two main characters of the essay appear simultaneously: the independent voice of the narrator emerging from the crowd; the girl emerging from the darkness (in a dramatic  appositive  in the next sentence) andwith quick distinctionemerging likewise from the company of her peers (any of two or three dozen showgirls). Vigorous verbs dramatize the girls arrival: she squeezed, spoke, stepped, gave, and swung. Replacing the dry and efficient  adjective clauses  of the first paragraph are far more active  adverb clauses,  absolutes, and  participial phrases. The girl is adorned with sensuous  epithets  (cleverly proportioned, deeply browned by the sun, dusty, eager, and almost naked) and greeted with the music of   alliteration  and  assonance  (her dirty little feet fighting, new note, quick distinction). The paragraph concludes, once again, with the image of the circling horse; now, however, the young girl has taken the place of her mother, and the independent narrator has replaced the  voice  of the crowd. Finally, the chanting that ends the paragraph prepares us for the enchantment soon to follow. But in the next  paragraph, the girls ride is momentarily interrupted as the writer steps forward to introduce his own performanceto serve as his own ringmaster. He begins by defining his role as a mere recording secretary, but soon, through the  antanaclasis  of . . . a circus rider. As a writing  man ...  ., he parallels his task with that of the circus performer. Like her, he belongs to a select society; but, again like her, this particular performance is distinctive (it is not easy to communicate anything of this nature). In a  paradoxical  tetracolon climax  midway through the paragraph, the writer describes both his own world and that of the circus performer: Out of its wild disorder comes order; from its rank smell rises the good aroma of courage and daring; out of its preliminary shabbiness comes the final splendor. And buried in the familiar boasts of its advance agents lies the modesty of most of its people. Such observations echo Whites remarks in the preface to  A Subtreasury of American Humor: Here, then, is the very nub of the conflict: the careful form of art, and the careless shape of life itself (Essays  245). Continuing in the third paragraph, by way of earnestly repeated phrases (at its best . . . at its best) and structures (always bigger . . . always greater), the narrator arrives at his charge: to catch the circus unawares to experience its full impact and share its gaudy dream. And yet, the magic and enchantment of the riders actions cannot be captured by the writer; instead, they must be created through the medium of language. Thus, having called attention to his responsibilities as an essayist, White invites the reader to observe and judge his own performance as well as that of the circus girl he has set out to describe.  Styleof the rider, of the writerhas become the subject of the essay. The bond between the two performers is reinforced by the  parallel structures  in the opening sentence of the fourth paragraph: The ten-minute ride the girl took achievedas far as I was concerned, who wasnt looking for it, and quite unbeknownst to her, who wasnt even striving for itthe thing that is sought by performers everywhere. Then, relying heavily on  participial phrases  and  absolutes  to convey the action, White proceeds in the rest of the paragraph to describe the girls performance. With an amateurs eye (a few knee-standsor whatever they are called), he focuses more on the girls quickness and confidence and grace than on her athletic prowess. After all, [h]er brief tour, like an essayists, perhaps, included only elementary postures and tricks. What White appears to admire most, in fact, is the efficient way she repairs her broken strap while continuing on course. Such delight in the  eloquent  response to a mishap is a familiar note in Whites work, as in the young boys cheerful report of the trains greatbigBUMP! in The World of Tomorrow (One Mans Meat  63). The clownish significance of the girls mid-routine repair appears to correspond to Whites view of the essayist, whose escape from discipline is only a partial escape: the essay, although a relaxed form, imposes its own disciplines, ra ises its own problems (Essays  viii). And the spirit of the paragraph itself, like that of the circus, is jocund, yet charming, with its balanced phrases and clauses, its now-familiar sound effects, and its casual extension of the light  metaphorimproving a shining ten minutes. The fifth paragraph is marked by a shift in  tonemore serious nowand a corresponding elevation of style. It opens with  epexegesis: The richness of the scene was in its plainness, its natural condition . . .. (Such a  paradoxical  observation is reminiscent of Whites comment in  The Elements: to achieve style, begin by affecting none [70]. And the sentence continues with a euphonious itemization: of  horse, of  ring, of girl, even to the girls bare feet that gripped the bare back of her proud and ridiculous  mount. Then, with growing intensity,  correlative  clauses are augmented with  diacope  and  tricolon: The enchantment grew not out of anything that happened or was performed but out of something that seemed to go round and around and around with the girl, attending her, a steady gleam in the shape of a circlea ring of ambition, of happiness, of youth. Extending this  asyndetic  pattern, White builds the paragraph to a  climax  through  isocolon  and  chiasmus  as he looks to the future: In a week or two, all would be changed, all (or almost all) lost: the girl would wear makeup, the horse would wear gold, the ring would be painted, the bark would be clean for the feet of the horse, the girls feet would be clean for the slippers that shed wear. And finally, perhaps recalling his responsibility to preserve unexpected items of . . . enchantment, he cries out (ecphonesis  and  epizeuxis): All, all would be lost. In admiring the balance achieved by the rider (the positive pleasures of equilibrium under difficulties), the narrator is himself unbalanced by a painful vision of mutability. Briefly, at the opening of the sixth paragraph, he attempts a reunion with the crowd (As I watched with the others . . . ), but finds there neither comfort nor escape. He then makes an effort to redirect his vision, adopting the perspective of the young rider: Everything in the hideous old building seemed to take the shape of a circle, conforming to the course of the horse. The  parechesis  here is not just musical ornamentation (as he observes in  The Elements, Style has no such separate entity) but a sort of aural metaphorthe conforming sounds articulating his vision. Likewise, the  polysyndeton  of the next sentence creates the circle he describes: [Tlhen time itself began running in circles, and so the beginning was where the end was, and the two were the same, and one thing ran into the next and time went round and around and got nowhere. Whites sense of times circularity and his illusory identification with the girl are as intense and complete as the sensation of timelessness and the imagined transposition of father and son that he dramatizes in  Once More to the Lake.  Here, however, the experience is momentary, less whimsical, more fearful from the start. Though he has shared the girls perspective, in a dizzying instant almost become her, he still maintains a sharp  image  of her aging and changing. In particular, he imagines her in the center of the ring, on foot, wearing a conical hatthus echoing his descriptions in the first paragraph of the middle-aged woman (whom he presumes is the girls mother), caught in the treadmill of an afternoon. In this fashion, therefore, the essay itself becomes circular, with images recalled and moods recreated. With mixed tenderness and envy, White defines the girls illusion: [S]he believes she can go once  round  the ring, make one complete circuit, and at the end be exactly the same age as at the start. The  commoratio  in this sentence and the  asyndeton  in the next contribute to the gentle, almost reverential tone as the writer passes from protest to acceptance. Emotionally and rhetorically, he has mended a broken strap in mid-performance. The paragraph concludes on a whimsical no te, as time is  personified  and the writer rejoins the crowd: And then I slipped back into my trance, and time was circular againtime, pausing quietly with the rest of us, so as not to disturb the balance of a performerof a rider, of a writer. Softly the essay seems to be gliding to a close. Short,  simple sentences  mark the girls departure: her disappearance through the door apparently signaling the end of this enchantment. In the final paragraph, the writeradmitting that he has failed in his effort to describe what is indescribableconcludes his own performance. He apologizes, adopts a  mock-heroic  stance, and compares himself to an acrobat, who also must occasionally try a stunt that is too much for him. But he is not quite finished. In the long penultimate sentence, heightened by  anaphora  and  tricolon  and pairings, echoing with circus images and alight with metaphors, he makes a last gallant effort to describe the indescribable: Under the bright lights of the finished show, a performer need only reflect the electric candle power that is directed upon him; but in the dark and dirty old training rings and in the makeshift cages, whatever light is generated, whatever excitement, whatever beauty, must come from original sourcesfrom internal fires of professional hunger and delight, from the exuberance and gravity of youth. Likewise, as White has demonstrated throughout his essay, it is the romantic duty of the writer to find inspiration within so that he may create and not just copy. And what he creates must exist in the style of his performance as well as in the materials of his act. Writers do not merely reflect and interpret life, White once observed in an interview; they inform and shape life (Plimpton and Crowther 79). In other words (those of the final line of The Ring of Time), It is the difference between planetary light and the combustion of stars. (R. F. Nordquist, 1999) Sources Plimpton, George A., and Frank H. Crowther. The Art of the Essay: E. B. White.  The Paris Review. 48 (Fall 1969): 65-88.Strunk, William, and E. B. White.  The Elements of Style. 3rd ed. New York: Macmillan, 1979.White, E[lwyn] B[rooks]. The Ring of Time. 1956. Rpt.  The Essays of E. B. White. New York: Harper, 1979.

Sunday, February 23, 2020

Royal Dutch Shell Group Strategic Management Essay

Royal Dutch Shell Group Strategic Management - Essay Example These definitions highlight both the internal and external roles of strategic management in terms of the organization. Further definitions will be given in following sections. Shell’s approach leading up to the new millennium was mainly internal, with massive restructuring of the organisation through divesting unprofitable business areas, eliminating unwanted bureaucratic levels of administration, and placing more power in the hands of a few executives, with the main control and authority coming from the corporate centre consisting of the committee of managing directors (CMD). This was established by flattening the organization’s structure and resulted in minimizing the channels of communication between the corporate center and the operating companies, thus making reporting less complicated. By 2000, Shell’s management structure consisted of the corporate center as the central authority, with executive officers from each of their business units reporting directly to the corporate center. The operating companies, in turn, reported to the business units. This constitutes a flatter organisation structure with a strong central leadership where the overall objectives and goals of the organisation are clearly communicated through the different entities, and problems facing the operating levels in different geographical regions can be effectively made known to the corporate centre for further strategic actions (see Dubrin, 2004; Mullins, 1999). In effect, it can be safely assumed that Shell was headed towards an authoritative style of management starting from the corporate center and continuing down through the executive offices of the business units and finally the operating units. A simpler structure is also helpful for the management in assessing more clearly employees’ performances in order to carry out appraisals and give rewards (Mullins, 1999; Brooks, 2006).

Friday, February 7, 2020

Tyco Company - Process of Communicating Change to Its Staff Essay

Tyco Company - Process of Communicating Change to Its Staff - Essay Example Applying this concept to Tyco’s case, the turnaround team have used Gerard and Teurf’s transformation skills to overcome the frustrations of employees through suspending judgment on those who clearly erred by never openly commenting on what happened; showing determination to change by replacing the members of the board; getting away with sophisticated images of grandeur (moving the Tyco office); and instilling a new culture of adherence to ethical standards, accountability and good corporate citizenship. 2. Tyco used vignettes to communicate changes in ethical behaviour. Write a vignette that could be used by Tyco to assist in overcoming the cultural change barriers that companies like Tyco faced. What international issues might need to be taken into account in writing these vignettes? Possible vignettes that Tyco could have used to assist in overcoming the cultural change barriers that they faced at the time are: â€Å"Transparency is the best policy† or â€Å"Tyco means business: out with conspiracy and engaging in a fraudulent mess.† In writing these vignettes, the message should be clear and should be understood in all cultures where they do business with. The universal nature of adherence to ethical standards through the promotion of transparency in governance must be imminent. Using Ford and Ford’s four types of change conversations, Tyco would go through the process of communicating change to its staff through: (1) initiative conversations, where the need to establish change would be promoted through assertion and declaration that there is a need to reinvent its credibility and integrity; (2) conversations for understanding to encourage personnel to appreciate the changes being proposed to be implemented through vignettes and by affirming reading the new code of ethical conduct; (3) conversations for performance where clear and accurate actions for change are seen and indicate the determination of top management that change is crucial to regaining trust and confidence in the public, and through the use of middle management who cascaded and localized the proposed changes; and (4) conversations for closure where the change garnered a reward indicating that Tyco was one of the most dramatically improved organizations. â€Å"The time of concealment, conspiracy and fraud are over. Just like a ship that has been devastated by a tsunami, now is the time for transformation, for a complete turnaround.  Ã‚